Product Image Alt Text Generator

Write better product alt text.

Describe what is visible — color, material, shape, details. Keep SEO secondary. Avoid claims the image cannot prove.

What makes good product alt text

👁️

Visible first

Describe only what someone can see. Leave brand claims and marketing language for the product description.

🖼️

Short enough

Stay under 125 characters. Screen readers handle short descriptions better, and some cut off after 125.

🎵

Be specific

"Blue cotton t-shirt with chest pocket" is better than "clothing". Name the color, material, and distinguishing feature.

🔑

Keyword second

Include a product keyword naturally if it fits, but don't stuff. "Blue cotton t-shirt" already has SEO value.

🚫

Avoid claims

Don't write "best-selling" or "premium quality" in alt text. The image can't prove those claims.

📦

CSV-ready

Move useful rows into a CSV for bulk cleanup. Review by a human before importing to your store.

Common mistakes to avoid

MistakeBad exampleBetter
Too genericproduct imageNavy wool blazer with gold buttons
Stuffed with keywordsbuy cheap canvas tote bag online best price organic cotton reusableBeige organic cotton tote bag with long handles
Marketing copyBest-selling premium quality softest material you'll ever feelHeather grey cotton t-shirt, crew neck
Repeats titleCanvas Tote Bag - Natural Beige - Front View - Product Image 1Natural beige canvas tote bag with front pocket

Start scanning your product pages

Use the free scanner to check existing alt text, then apply these guidelines to each image.

Run free scan